Website design, technical support and digital solutions without unnecessary complexity.
Website design
I make digital
work simpler.
I design and build fast websites, fix WordPress and WooCommerce, and handle technical SEO, migrations and automation. No bloated processes. Clear, flexible communication.
Web design✦WordPress✦WooCommerce✦Technical SEO✦Migrations✦Automation✦Web design✦WordPress✦WooCommerce✦Technical SEO✦Migrations✦Automation✦
01 / About me
I take small projects seriously. I do not make big ones needlessly complicated.
I am an independent web developer and technical partner. Direct communication with me is usually the quickest route, but I work just as comfortably with a project manager, sales representative or anyone else coordinating the client’s requirements. What matters is clear communication and an efficient process.
From the first idea to a website that survives its next update.
01
Bespoke website design and development
Business websites, websites for sole traders and landing pages with a considered structure, clear content and a fast technical foundation.
HTML / PHP / CSS / JSWordPressResponsive design
From information architecture, copy and visual direction through to deployment. No surplus plugins and no features nobody will use.
Content and site structure
Modern responsive design
Technical SEO foundation
02
WordPress and WooCommerce
Theme customisation, new functionality, repairs, performance work and online shops that do not get in the customer’s way.
CustomisationCheckoutPlugins
From a small adjustment to ongoing technical support. Before changing anything, I look for the actual cause rather than another plugin that only hides it temporarily.
Enfold and other theme customisation
WooCommerce and checkout flow
Safe updates and repairs
03
Technical SEO and website performance
Technical SEO, site structure, metadata, measurement and performance refined for people and search engines.
AuditCore Web VitalsContent
I do not treat SEO as a list of magic words. First, the website must make sense to visitors, load quickly and stop creating technical obstacles for Google.
Technical and content audit
Speed and image optimisation
Metadata, indexing and structured data
04
Website maintenance and technical support
Updates, backups, monitoring, migrations, email and problems resolved before they start slowing the business down.
MaintenanceMigrationsSecurity
I take care of the technical side and explain it in plain English. It suits businesses that do not need an in-house IT department but do need someone reliable to call.
Routine maintenance and backups
Website and email migrations
Outage and error resolution
05
Automation and integrations
Connecting forms, online shops, invoicing, APIs and repetitive tasks that make no sense to perform manually.
APIWorkflowIntegrations
I do not automate a process simply because it sounds modern. First, I find where automation will genuinely save time or reduce errors.
Forms and automatic replies
System connections through APIs
Simple internal tools
06
Optimisation for AI
Content, structure and website data refined for better visibility in answers from AI search tools and chatbots.
AI SearchSchemaContent
I help AI tools understand who you are, what you offer and why your services are relevant. Clear content, sound structure and technical signals improve the chance of your website being cited or recommended accurately in AI-generated answers.
AI visibility analysis
Content and structured data
AI crawler and indexing checks
04 / Quick direction
What are you trying to solve?
Choose the closest situation and I will show you the most likely route forward. It is not a price calculator, just a quick way to clarify the first step.
MM / DIAGNOSTICS01—WEB
Recommended direction
A website built from a clean foundation
First, we clarify the goals, content and structure. Then I define a simple visual direction and build a fast, responsive website without unnecessary technical weight.
Technology should simplify the work. Not create more of it.
01
Reason first, tool second
I choose solutions based on what genuinely needs to work, not the latest fashionable label.
02
As few moving parts as possible
Fewer plugins, fewer dependencies and fewer places where things can go wrong.
03
Straightforward communication
I will tell you what is needed, what is not, and where spending money is not worthwhile.
04
A result without lock-in
The website and access credentials remain yours. No artificial dependency on the supplier.
06 / Working together
Four steps. No endless presentation about synergy.
I adapt the scope to the project. A small repair does not need a ten-page document, while a new company website should not be built from a single message saying “make it look nice”.